Cereal Color Measurement

Cereals are a staple food item for most consumers, found in over 90% of households globally. Cereals are typically prepared from grasses such as wheat, oats, corn and other starchy grains or their edible seed or fruit such as buckwheat or grain amaranth. As with most food products, a consumer’s perception of the flavor of cereal is closely tied to its color. HunterLab was the first company to receive USDA approval for the instrumental evaluation of food color, and many of the world’s top producers of cereal products, including General Mills, Kelloggs, Purina, and Gilster-Mary Lee, rely on HunterLab solutions for color management and quality control of their products.

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Cereals are the finished products that are processed from grains such as maize, wheat, rice, oats, and rye. Cereals come in all sizes, shapes, colors, and flavors. Strong associations between the consumer’s judgment of a product’s color and its taste are learned through experience, and cereal producers around the world understand the importance of color consistency of their cereal products.  In many cases, the color of cereals is measured to ensure batch-to-batch consistency to exacting color standards.

Many of HunterLab’s spectrophotometers are versatile enough to accommodate most applications of color measurement. However, based on 60+ years of experience and a thorough understanding of our customers’ needs and product use, these particular instruments are most suited for this industries application:

 


Aeros
NEW Aeros Smart noncontact spectrophotometer provides the unique ability to easily and accurately measure inconsistent, heavily textured, non-uniform samples.

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ColorFlex EZ (45°/0° Geometry, Reflectance, 400-700 nm)
40% of our customers prefer this instrument because of its compact design and integrated display, so does not require a PC and external software.

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D25 NC

Combining its unique automated motion with the ability to measure and average up to 5 readings per second, the D25 NC is unsurpassed in its ability to accurately measure large, irregular shaped samples of any type.

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LabScan XE (Directional 0°/45° Geometry, Reflectance, 400-700 nm)
10% of HunterLab customers select this instrument for its large 44 mm (1.75 inches) measuring port, and for its level of sophistication, simplicity, and versatility.

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SpectraTrend HT – Compact Online Spectrophotometer
HunterLab’s next generation SpectraTrend HT spectrophotometer takes color quality control to its highest level with 0/30 design for ultimate precision.

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